The book House of Gurney was published in 1929 commemorating the 63rd anniversary of the Gurney Seed and Nursery company but also the 8th anniversary of 570 WNAX-AM which had signed on in 1921. It's worth pointing out that WNAX did a lot of publishing. In addition to the above, they had their seed catalogs, there were vocational learning newspapers, The Common Sense newspaper, innumerable cook books, and then what at first appear to be at least two teen interest books.
Radio Heart Throbs was written by Pastor Denton E. Cleveland. So Heart Throbs turns out to be a collection of sermons. He writes in the introduction "at the request of hundreds of friends for a printed copy of sermons that your Radio Pastor has given. I am putting seventeen years of my life of ministry into this book...we hope that it will serve as a personal handclasp in friendship and heart –to- heart talk..." So he does not mean Heart Throb in that sense. Despite the fact that the etym0ology of that phrase goes back to the 1820s. Both books were printed by the Verstegen Printing Co., Sioux City, Iowa on cornstalk paper. [More here]
The schedule included is meant to be generic, it doesn't mention a specific day of the week, but I'm assuming it's somewhat representative. So I wanted to post a chunk of their schedule. More here.
| TIME | PROGRAM | NOTE |
|---|---|---|
| 6:00 AM | Variety Entertainment | |
| Welk's Novelty band | Lawrence Welk's first band | |
| Bill's Harness Makers | ||
| Master Co. Music Makers | I hope this is connected to Master Liquid Hog Tonic | |
| Battery Boy's Program | Jada Wyman & Bill Goodrich | |
| Sunshine Paint Orchestra | Performed at Daum's Opera House with Lawrence Welk's band | |
| Old Time Variety | ||
| 7:30 | Children's Variety | Hosted by "Aunt" Esther Smith and Roy Eastmanaka "Harmonica Dutch" |
| 8:00 | Price Quoting Hour | |
| Old Time Melodies | This could be the syndicated NBC program | |
| Gurney's Hawaiians | Bob, Lon & Frances Kia | |
| John Jensen, songs | A harmonica & guitar player | |
| Happy Jack's Trio | Happy Jack O'Malley | |
| Esther Smith, Contralto | "Aunt" Esther Smith again | |
| 9:00 | Radio Orchestra | |
| Sunshine Coffee Boys | Happy Sunshine Coffee Boys, Violinists, Eddie Dean and Johnnie | |
| Grain and Livestock Markets | ||
| 10:00 | Sacred Services | Pastor Denton E. Cleveland did a 20 minute weekday service and more on Sunday with studio choir |
| Meridian Trio | Nancy Wyborny Gurney (aka Aunt Sammy) , Harvey Nelson & Corenne Horst | |
| Art Haring, Cornetist | Often played with Corenne Horst | |
| J.V. Barborka, Harpist | Joseph V. "Dad" Barborka | |
| 11:00 | Old Time Variety | |
| Concert Orchestra | Orchestra directed by Art Haring | |
| Grain and Livestock Markets | ||
| 12:05 | Announcements | |
| Weather, News, Markets | ||
| D.B. Gurney, President | Deloss Butler Gurney | |
| 1:00 | Concert Orchestra | Orchestra directed by Art Haring |
| Gurney's Hawaiians | Bob, Lon & Frances Kia | |
| Grain Market Close | ||
| 2:00 | Welk's Novelty Orchestra | Lawrence Welk's first band |
| Sunshine Coffee Boys | Happy Sunshine Coffee Boys, Violinists, Eddie Dean and Johnnie | |
| Saxophone Quintet | Frank Hobbs, Harvey, Paul Donnelly, Zeke Stout, Rolly Chesney, John Matuska (also a member of the Royal Serenaders) | |
| 3:00 | Harmony String Trio | |
| Earl and Esther, Duets | "Aunt" Esther Smith probably with C. Earl Williams | |
| John Jensen, Songs | ||
| Edith Gurney, Soprano | Sang Irish songs with Alice Williams on Piano | |
| 4:00 | Radio Orchestra | |
| Gurney's Hawaiians | Bob, Lon & Frances Kia | |
| Bohemian Program | polka and/or polish language program | |
| Old Time Variety | ||
| 5:00 | E. R. Gurney | Ed Gurney and wholesome moral talks |
| Little German band | There were multiple bands in the region, by this name in that era. | |
| George B. German, Cowboy | A country guitarist and singer, later host of RFD | |
| Musical Clock Program | This is a long-running thing in radioland there were numerous musical clock programs. . More here. | |
| 6:00 | Weather, News and markets | |
| Delila Jorgenson | ||
| Hawaiian Melodies | ||
| Sunshine Cord Orchestra | Sunshine Cord Tire Orchestra: Harvey Nelson, John Matuska, Zeke Stout, Charley Steinbach & Jada Wyman | |
| 7:00 | H. Lemke, German singer | Herbert Lemke, mostly sacred songs in German |
| Gurney Little Symphony | ||
| Hubbard Milling Trio | sponsored by the Hubbard Milling Co. | |
| Radio Orchestra | ||
| E.R. Gurney | Ed Gurney again | |
| 8:30 | Sign Off |
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