Research Projects

Wednesday, December 07, 2011

Art Linkletter's House Party

You know that trite saying "Kids Say the Darndest Things"? That was Art Linkletter's fault. One of the segments on his "House Party" program, Linkletter interviewed kids between the ages of five and ten years old. It is usually claimed that this segment was unscripted. I have trouble believing that was always true. In the 27 year run of this program, he interviewed some 23,000 rug rats. I don't know when he picked up the segment, but it was before 1947. The show started like this:
"Come on in, you're just in time for the house party... and the man of surprises and a million laughs, Art Linkletter! Well here it is the middle of the week, and the House Party rolls along with it's 30 minutes of informal fun, games, gags, gimmicks and gifts and guests from all over the United States..."

The program It began running in the afternoons on CBS at 4:00 PM, on three odd days a week. In 1948 ABC picked up the series with GE staying on as the sponsor. CBS picked it back up in 1950 and continued to run the program until 1967. When it was sponsored by Pillsbury in 1950, it was the Pillsbury House Party.  General Electric, the original sponsor had been content for it just to be named "House Party." From 1952 onward it was just called "The Linkletter Show" the name didn't' matter, it was always hosted by Art Linkletter. You can hear an episode here.

Arthur Gordon "Art" Linkletter was actually Canadian by birth, if you weren't aware. He was abandoned as an infant and adopted by a preacher that relocated him and his new family to San Diego in 1917. He didn't attend college. Instead he became an announcer at KGB-AM in San Diego. Back then it was on 360 meters bu tit shifted to 1210AM probably about when Art was on the air. The moved to1360 in 1942 later becoming the well known KLSD-AM. In his 1950 autobiography Confessions of a Happy Man, he wrote about KGB in great detail. Linkletter began as an announcer in 1933, and was promoted to Program Director just a year later, and then Station Manager by 1936.  But that didn't stop him from leaving the station that year.

It was on KGB that Linkletter honed his schtick hooping it up and ad libbing with audience members.It was excessively wholesome by modern standards. But, while syndicated by CBS in most of the 1950s, the program had better than a 6 share in the Hooper ratings. By then the show ran Monday through Friday in the mornings at 10:30 AM. Linkletter hosted another, better known program at the same time "People Are Funny" which ran from 1942 to 1960. Under the title Art Linkletter's House Party, the show premiered on CBS television on September 1, 195. It's new sponsor was the Lever Bros' Company.

Both "House Party" and  "People Are Funny" made the leap to television cementing his career in the new media. he died last year at the age of 97.

3 comments:

  1. Ric Wayman11:40 PM

    Jose:

    I was on the House Party in 1967, its final year, as one of the Linkletter Kids. Unscripted? Well.....sort of.......

    Here's how it worked. We arrived and were herded into a room where we were separated into groups according to which show we would appear on. They taped 5 shows in a day.

    Art's assistant came around and asked us questions. These were the same questions that Art would ask us onstage. We then were ushered, one at a time, into Art's private office, where Art himself asked us the same questions and made us feel comfortable with him.

    We then went back to the green room and waited for our chance to go on stage. The possible unscripted part was some kids either changed their answers when they got on stage, or Art prompted them to elaborate...which is when it got funny.

    My memories of Art Linkletter are very positive. He was a very active, upbeat person and I enjoyed my brush with fame at the CBS studios.

    I'll be happy to exchange emails if you wish any clarifications. Regards from Utah.

    Ric Wayman

    ReplyDelete
  2. If you have any documents pertaining to the program (or radioland) I'd love to get a scan and post it. My best and most unique material always seems to come from readers.

    ReplyDelete
  3. Hi!! I hope u cld help! I was very young when i starred as one of the kids on house party! I do remember Art asking me th questions! He seemed to spend mre time asking me things bcuz th audience was really laughing..th xperience was so neat! I remember they fed us a fantastic lunch!! On a patio at cbs..on beverly blvd! And i couldnt believe all the toys they gave us for being on th show!!! Do you know how or if there would b a way to get a video of myself!?! I eould appreciate this info sobvery much! Thank you! Andrea hoffman
    Godsmacked4godsmack@gmail.com

    ReplyDelete