You will hqve to forgive my blacked out text but the letter needed to be anonymized. This is a welcome letter from SiriusXm to the owner of a new Ford Escape. That Ford, like every other car on the road has a radio in it. But only satellite radio sends out a schedule and welcome letter. can you imagine getting one of these for WFAN, WXRK or WINS? For some reason we never marketed that way.